YouTube SEO 101

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Everything you need to know about YouTube SEO

What is SEO?

SEO stands for search engine optimization. The practice of SEO increases the quantity of of the traffic that you earn through the organic results in search engines. - Definition by Rand Fishkin. A YouTube SEO strategy is crucial when it comes to drive traffic to your videos.

Why you need Youtube SEO:

Youtube is the most popular video website and video marketing is very effective when it comes to drive web traffic and building an online community. Youtube is also the second best search engine on the web. Without the right optimization your videos are unlikely to be viewed by the right audience. So you do the math.

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