Marco Antonio Solís is “King of Social Media”


2014 was a great year for Marco Antonio Solís in many ways. He released his new album “Gracias Por Estar Aquí” and hit singles, he played massive shows throughout Latin America, and he earned a new Latin Grammy for his song “De Mil Amores”, but above all, he keeps displaying his talent for creating songs that people feel like their own. This is what ultimately strengthens the bond with his fans.

At InPulse Digital our goal is to help this relationship through digital marketing actions that allow fans to relate to the artist in new ways. As the largest Hispanic TV Network, Univision says: “El Buki is the king of social media”. Without paid advertising, his Facebook Page organically grew by 8.4 million fans in 2014. It is no surprise that Marco Antonio Solís and his social media efforts make headlines. In 2011, he was a Billboard Marketing Awards finalist along with Universal Music Latin Entertainment, in the regional Mexican category. During that same year, when the industry was lacking confidence in digital sales, El Buki’s song downloads accounted for 10% of his total sales, a record in his genre.

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