Launching and growing a Pay TV channel in a saturated market, re-engaging cable audiences with a subscription-worthy proposition.
We defined Universal+'s digital voice and launched a growth strategy that fueled engagement.
Generate consumer demand through strategic use of digital channels, content creators, and influencers.
Support and enhance distributor (affiliates) performance with analytics, data-driven insights, creative and strategic support.
Develop comprehensive, 360 integrated creative campaigns for different products and audiences.
Paid subscribers
Interactions
lower CAC YoY
conversion rate optimization
TikTok followers